The force on the pendulum
is opposite to its position. (1/2 cycle out)
The velocity changes in response to the force ; increasing when the force
is positive, decreasing when it's negative - and so lags 1/4 cycle behind
it.
And position is similarly the result of changes in velocity - another 1/4
cycle lag.
1/2+1/4+1/4=? So what?
This type of movement is called Simple Harmonic
Motion